We’re excited to share the rebranding of of SDC's iconic Plastic & RUCO Express.
On the move every day, the express along with our team members, tirelessly collects segregated plastic waste from our vast network of Plastic Banks across the city of Dehradun. These banks, part of the Plastic Bank Project in collaboration with Airbus India, serve as dedicated collection points for plastic waste. Over the past year, they’ve blossomed into a city-wide initiative, engaging over 90,000 people in the fight against plastic pollution.
At the end of each day, the waste collected is transported to our Plastic Waste Segregation & Learning Center, where it’s meticulously sorted for recycling and repurposing. This process plays a key role in advancing our commitment to circular economy, reducing litter, easing pressure on public spaces, and diverting plastic from landfills.
As of Novemebr 2024, we have opened over 230 Plastic Banks across Dehradun, with plans to establish 70-80 more over the next five months to hit our target of 300!
A special thank you to KAS Group Asia (KGA) for their generous donation, which made the purchase of this express possible. We’re grateful for your support in driving this impactful change!
Sharing some pictures of our Plastic & RUCO Express in action!
